Bannerblog - Latest Comments in BK: Dollar Menu Augmented Reality Banner

Re: BK: Dollar Menu Augmented Reality Banner

Elias — Wed, 08 Jul 2015 02:07:22 -0000

Originally I heard this was going to use facial recognition so that it read George Washington's face and you could see the value of a dollar but they opted to go with the size of a dollar bill instead. Overall, still think this is a pretty sweet idea. Visually seeing what a tangible dollar can get you.

Re: BK: Dollar Menu Augmented Reality Banner

Andrea — Fri, 15 Apr 2011 13:31:57 -0000

It works with any bill, as long has that size.

Re: BK: Dollar Menu Augmented Reality Banner

Laurie — Sat, 26 Jun 2010 09:10:01 -0000

I am english. :(

Re: BK: Dollar Menu Augmented Reality Banner

Danox — Mon, 01 Feb 2010 17:07:30 -0000

works on my a4 paper. amazing!!!

Re: BK: Dollar Menu Augmented Reality Banner

Neoblue — Fri, 06 Nov 2009 11:42:18 -0000

Works also with a 5€ bill or a printed paper shaped as a bill.

Re: BK: Dollar Menu Augmented Reality Banner

HirsuteGentleman — Mon, 02 Nov 2009 12:39:26 -0000

"More reality less augmentation" http://bit.ly/2cYEhA

Re: BK: Dollar Menu Augmented Reality Banner

lataupe — Fri, 30 Oct 2009 13:49:35 -0000

you don't need a dollar bill to see it. any piece of paper with an aspect ratio somewhat similar to that blur rectangle will do. Just tried with a Canadian $20 bill and it works. Oh, and also with a folded parking ticket. Wonder if I can get a whopper for that. :D

Re: BK: Dollar Menu Augmented Reality Banner

zoesands — Fri, 30 Oct 2009 13:28:58 -0000

Really cool execution of an augmented reality banner ad, a wonderful way to execute engaging messages with the target audience. Very good! Wish I had thought of that idea! Please note that in order to test you need a US $1 bill.

Re: BK: Dollar Menu Augmented Reality Banner

Laurent — Fri, 30 Oct 2009 09:19:33 -0000

Couldn't get my iSight to load on this thing...
Great to offer Augmented Reality, but much better if it's user friendly and tested accross all plateforms

Re: BK: Dollar Menu Augmented Reality Banner

mrtruffle — Wed, 28 Oct 2009 17:46:16 -0000

Can you send those in?

Re: BK: Dollar Menu Augmented Reality Banner

guilha — Wed, 28 Oct 2009 13:52:38 -0000

is not the first,
have another two or three AR banner in brazil...

Re: BK: Dollar Menu Augmented Reality Banner

will @ ARnewsroom — Wed, 28 Oct 2009 03:15:41 -0000

Great AR Banner!! Mc Donald in HONG KONG have already done that 's type of thing.
Just google : Mcdonald digital dip
This is the new trend. I've a blog called AR newsroom that talk about Augmented Reality where you can find plenty of this type of Online Experience (even strippers...) ;).

Re: BK: Dollar Menu Augmented Reality Banner

tracyjones — Tue, 27 Oct 2009 13:48:56 -0000

You can activate it with anything that's the right shape. I just did it with a post it note.

Re: BK: Dollar Menu Augmented Reality Banner

mrtruffle — Tue, 27 Oct 2009 03:57:24 -0000

why so angry Patrick? More of a Wendys guy?

Re: BK: Dollar Menu Augmented Reality Banner

Andrew Lang — Tue, 27 Oct 2009 01:08:51 -0000

this completely lost on people without webcams.... like me.

Re: BK: Dollar Menu Augmented Reality Banner

Diego Montesano — Mon, 26 Oct 2009 21:58:08 -0000

BK did it again :-) FUCKING AMAZIIIIIIIIINNNNNNNNNG!!!

Re: BK: Dollar Menu Augmented Reality Banner

ronwagner — Mon, 26 Oct 2009 18:02:30 -0000

very cool. not you patrick.

Re: BK: Dollar Menu Augmented Reality Banner

patrick — Mon, 26 Oct 2009 17:22:49 -0000

Please take this banner off before I smash my screen.

Re: BK: Dollar Menu Augmented Reality Banner

patrick — Mon, 26 Oct 2009 17:13:26 -0000

I want to punch this guy's face.

Re: BK: Dollar Menu Augmented Reality Banner

Andy — Mon, 26 Oct 2009 09:03:25 -0000

Ashley - if you go to Google images, you can print a copy off and the ad works just fine. Is an interesting development - will be good to see further progress using AR in advertising

Re: BK: Dollar Menu Augmented Reality Banner

Tom Hardwidge — Mon, 26 Oct 2009 05:21:02 -0000

LOL. It turns you into some kind of freaky, masked bank robber. Nice Easter egg.

Re: BK: Dollar Menu Augmented Reality Banner

thegraphical — Mon, 26 Oct 2009 05:01:11 -0000

Ok, so it's not the most functional piece of AR out there, but it's a fun new way to engage with users.

Only criticisim would be to offer an alternative 'don't have a webcam?' button, so everyone else would get an experience from it.

Tom is absolutely right though, it's great to see AR coming into banners now and with the potential of more banners using flash 9, we'll see some proper augmented reality devices being used.

Exciting times ahead...

Re: BK: Dollar Menu Augmented Reality Banner

mrtruffle — Mon, 26 Oct 2009 04:23:24 -0000

I got a $1 and just tested, ahh it tracks your head.

Re: BK: Dollar Menu Augmented Reality Banner

drinktea — Mon, 26 Oct 2009 02:33:47 -0000

Hey, apparently, you get a surpise ending after flipping the bill three times.

Re: BK: Dollar Menu Augmented Reality Banner

mrtruffle — Sun, 25 Oct 2009 09:14:57 -0000

That's because the USD fell in value in such a short time :)